Every year, KPMG surveys India's most senior business leaders. The 2025 edition — covering 125 CEOs across sectors — contained a finding that should give every business leader in India reason to pause. 83% of Indian CEOs expressed optimism about growth prospects. But the more consequential number was this: 65% of Indian CEOs are backing investment in AI as their primary strategy to sustain and fuel future growth.
Expectations for AI investment returns have accelerated sharply. Most Indian leaders now predict results within one to three years — far sooner than the three-to-five year timeline projected just one year earlier. This means Indian CEOs are treating AI as a near-term competitive lever. The gap between AI-ready companies and those still preparing is closing faster than most people realise.
The Risk of Watching from the Sidelines
There is a common assumption in mid-market businesses that AI adoption is still a large-enterprise conversation. The KPMG data challenges this directly. The 65% of CEOs investing in AI represent businesses across sectors, sizes, and geographies. The question is no longer whether to invest in AI. The question is whether your data infrastructure is ready to support the AI tools you will need.
What Readiness Actually Requires
AI investment without data readiness is like buying the most advanced engine for a car with no fuel system. Most businesses discover when they attempt to deploy AI tools that their data is fragmented across systems, inconsistently formatted, or days behind real-time. The AI tool is ready. The data is not. This is the gap Prayaas DataTek is designed to close.
We build automated data pipelines that consolidate, clean, and continuously update your business data — so that when you are ready to deploy AI tools, the foundation is already in place.